Often described as the holy grail of charitable fundraising, we help our clients to maximise the opportunities that exist within their organisation to attract legacy donations.
While most people support charities on an ongoing basis, the proportion who leave a gift in their will is still less than 7%. This is mostly because people just don’t think of it. So we’ll help you to drip your legacy message out to relevant audiences and periodically target key supporters with a more specific and focused ask. Legacies tend to be unrestricted but there is of course a lead-time, so it’s vital that you increase your efforts as soon as possible in order to bear fruit in the longer term. Click here to get in touch and find out more or call Alan on 0330 3501189.